O Que É O Clickfunnels 2.0

Are you tired of having a hard time to transform website visitors right into paying consumers? Do you discover yourself investing countless hours as well as dollars on marketing campaigns that stop working to generate the outcomes you need? You’re not alone if so. Lots of business owners and business owners face this challenge daily, but there is an option that could change the game for you: ClickFunnels 2.0.

ClickFunnels is an all-in-one marketing service that allows companies to produce high-converting sales funnels easily. Whether you’re marketing physical products, digital downloads, or services, ClickFunnels offers a system that simplifies the entire procedure of producing and also handling your sales funnel. As well as with the recent release of ClickFunnels 2.0, the system has actually ended up being much more effective and effective.

In this post, we’ll take a deep dive into ClickFunnels 2.0 as well as discover every one of its new attributes and renovations. We’ll reveal you how to produce a sales funnel from the ground up using the platform’s instinctive drag-and-drop interface. We’ll likewise discuss how ClickFunnels 2.0 incorporates with various other advertising and marketing devices as well as platforms, such as email marketing software and also payment gateways. O Que É O Clickfunnels 2.0

You’ll find out regarding the different kinds of sales funnels and which ones are best suited for your service. You’ll additionally find just how to optimize your sales channel to maximize conversions and also income.

If you’re severe regarding expanding your business as well as intend to take your advertising and marketing game to the following degree, then ClickFunnels 2.0 is the tool you’ve been looking for. So, get hold of a cup of coffee and also prepare to find how ClickFunnels 2.0 can transform your advertising approach and help you attain your service objectives. O Que É O Clickfunnels 2.0

What is Clickfunnels 2.0?

ClickFunnels 2.0 is the most recent variation of the popular marketing as well as sales funnel builder system, ClickFunnels. It’s an all-in-one service that allows businesses to create highly efficient sales funnels, from list building as well as opt-in pages to sales pages and also upsell pages, with ease. ClickFunnels 2.0 has a variety of new functions and renovations that make it a lot more effective and efficient than its predecessor.

One of the major improvements in ClickFunnels 2.0 is the updated editor. The brand-new editor is quicker, a lot more user-friendly, and also less complicated to use, with a drag-and-drop interface that makes it basic to develop and tailor your sales funnels. It likewise includes a variety of new templates as well as layout elements that permit you to produce magnificent web pages as well as funnels in mins.

ClickFunnels 2.0 additionally consists of a new Funnel Builder Secrets training program, which gives step-by-step support on just how to construct high-converting sales funnels. The program covers whatever from creating opt-in web pages and lead magnets to crafting efficient sales copy and also developing tempting deals. With this training, also novices can quickly end up being funnel-building specialists.

An additional new attribute in ClickFunnels 2.0 is the One-Click Upsell attribute, which enables businesses to provide upsells and also downsells to consumers with simply one click. This feature can considerably raise earnings as well as improve earnings for businesses of all sizes.

Generally, ClickFunnels 2.0 is a efficient and powerful advertising and marketing as well as sales channel builder that can aid businesses to create even more leads, boost sales, and expand their customer base. Whether you’re a small business owner or an advertising professional, ClickFunnels 2.0 offers the devices and also sources you require to succeed in today’s affordable on-line industry. O Que É O Clickfunnels 2.0

ClickFunnels 2.0 vs ClickFunnels 1.0

ClickFunnels 2.0 is the most recent variation of the popular sales channel building contractor system, ClickFunnels, as well as it consists of several key differences and also renovations over its precursor, ClickFunnels 1.0.

• Editor: One of the most substantial modifications in ClickFunnels 2.0 is the editor. The brand-new editor is quicker, much more instinctive, and also much easier to make use of. It consists of a range of brand-new themes, design aspects, and a drag-and-drop interface that makes it straightforward to develop as well as customize your sales funnels. O Que É O Clickfunnels 2.0
• Funnel Builder Secrets: ClickFunnels 2.0 includes a new training program called Funnel Builder Secrets. This program gives step-by-step support on how to develop high-converting sales funnels, including list building and also opt-in pages, sales pages, as well as upsell web pages. This training program can assist also novices to promptly come to be funnel-building specialists. O Que É O Clickfunnels 2.0
• One-Click Upsell: ClickFunnels 2.0 consists of a new One-Click Upsell feature, which enables businesses to use downsells as well as upsells to clients with just one click. This feature can significantly enhance income and also boost earnings for services of all dimensions. O Que É O Clickfunnels 2.0
• Follow-Up Funnels: ClickFunnels 2.0 includes Follow-Up Funnels, a brand-new function that makes it possible for services to automate their email advertising and marketing campaigns. With Follow-Up Funnels, businesses can create targeted email campaigns and also follow-up sequences that are triggered based on client behavior, such as purchases or deserted carts. O Que É O Clickfunnels 2.0
• Improved Integrations: ClickFunnels 2.0 includes improved assimilations with other advertising and marketing devices as well as platforms, such as email advertising and marketing software application as well as repayment portals. This makes it much easier for services to link their sales funnels to their existing advertising as well as settlement systems.

On the whole, ClickFunnels 2.0 is a more effective and efficient advertising and marketing and also sales funnel building contractor than ClickFunnels 1.0. It includes a variety of brand-new features, improvements, and also training programs that can assist businesses to produce more leads, rise sales, and also grow their consumer base. O Que É O Clickfunnels 2.0

ClickFunnels 2.0 Pricing

ClickFunnels 2.0 offers three primary pricing strategies to match businesses of all budgets and sizes.

Before choosing the right choice for your budget plan, you can register for the 14-day totally free trial. Below’s a closer consider each strategy and what it consists of:

• Basic Plan: The Basic plan sets you back $147 per month as well as includes one site, 20 funnels, one admin individual, one domain name, three training courses, 1,000 pupils, 10,000 get in touches with, limitless operations, endless pages, limitless items, limitless email sequences, basic analytics, as well as the CF1 Maintenance Mode Plan. O Que É O Clickfunnels 2.0
• Pro Plan: The Pro plan sets you back $197 per month and also consists of every one of the functions of the Basic Plan, along with fringe benefits such as 5 admin individuals, 3 domains, 15 training courses, 10,000 students, 25,000 get in touches with, affiliate program, API accessibility, ShareFunnels, Liquid Theme Editor, and also more. O Que É O Clickfunnels 2.0
• Funnel Hacker Plan: The Funnel Hacker plan costs $297 monthly and also is one of the most comprehensive plan, including all the features of the Pro Plan and much more benefits like 15 admin individuals, nine domain names, 200 training courses, 20,000 students, 200,000 get in touches with, advanced analytics, and more. O Que É O Clickfunnels 2.0

ClickFunnels 2.0: Everything You Should Know

The idea behind ClickFunnels 2.0 is to offer you all the advertising and marketing tools you require to run your projects. Also without coding experience, you can enjoy this program’s cutting innovation.

Allow’s consider all the impressive attributes you can use on ClickFunnels 2.0. You can choose if this system is good for you. O Que É O Clickfunnels 2.0

• Funnel Hub

ClickFunnels 2.0 has an attribute called the Funnel Hub, which is basically a dashboard that offers a summary of all your funnels in one location. From the Funnel Hub, you can see your channel statistics, consisting of the number of site visitors, leads, and also sales for each channel.

The Funnel Hub likewise gives access to a series of tools as well as attributes, including the channel editor, email autoresponder, and associate management system. You can utilize the Funnel Hub to develop new funnels, edit existing ones, and track your funnel performance over time.

One of the key advantages of the Funnel Hub is that it enables you to take care of all your funnels from a solitary area, making it simple to track your marketing campaigns and optimize your funnel efficiency. Additionally, the Funnel Hub is instinctive and straightforward, also for those without technological experience or advertising experience.

On the whole, the Funnel Hub is an effective tool that assists to improve your advertising and marketing initiatives as well as boost your funnel performance, making it an useful enhancement to the ClickFunnels 2.0 platform. O Que É O Clickfunnels 2.0

• Universal Section

ClickFunnels 2.0 introduced a brand-new function called Universal Section, which permits users to produce multiple-use sections of their funnels. A Universal Section is a personalized as well as pre-designed area of a channel that can be saved as well as reused across several funnels.

The Universal Section feature is especially valuable for businesses that make use of the very same style components across multiple funnels. As opposed to needing to recreate the exact same areas numerous times, you can merely create a Universal Section when and use it throughout all your funnels.

In Addition, Universal Sections can be shared between ClickFunnels 2.0 accounts, making it very easy to team up with various other online marketers or services. This feature saves time, boosts effectiveness, and makes certain uniformity throughout your advertising and marketing campaigns.

To use the Universal Section attribute, merely create the section you wish to recycle, save it as a Universal Section, and then include it to your other funnels. You can personalize the Universal Section to match your needs, consisting of transforming the design, design, as well as copy.

In general, the Universal Section attribute is an important enhancement to ClickFunnels 2.0, making it much easier for services to produce and handle their funnels. O Que É O Clickfunnels 2.0

• Blog Builder

ClickFunnels 2.0 includes a new function called the Blog Builder, which enables customers to develop and also take care of blog content directly within the platform. The Blog Builder makes it easy for organizations to include blog web content to their funnels and drive web traffic to their sites.

With the Blog Builder, individuals can develop blog posts using a drag-and-drop editor that allows them to quickly include text, images, video clips, and also other multimedia web content. Customers can likewise select from a variety of pre-designed blog site design templates or produce their very own personalized layouts.

The Blog Builder includes functions such as social networks sharing switches, remarks sections, as well as search engine optimization (SEO) devices, which help to boost interaction and drive website traffic to your blog material.

One of the vital advantages of the Blog Builder is that it allows businesses to handle their blog material within the same system as their funnels. This makes it simpler to create cohesive marketing projects that consist of both channel and blog web content.

Generally, the Blog Builder is an important enhancement to ClickFunnels 2.0, providing services with a reliable and easy to use method to produce and also manage blog site content. O Que É O Clickfunnels 2.0

• Page Speed

ClickFunnels 2.0 is developed to offer users with faster web page load rates, boosting the customer experience and also raising conversion prices. The platform has made numerous updates to its framework to accomplish this, including:

• Material Delivery Network (CDN): ClickFunnels 2.0 has actually implemented a CDN to provide content to customers faster by caching properties and also offering them from web servers that are geographically closer to the customer. O Que É O Clickfunnels 2.0
• Improved Server Infrastructure: ClickFunnels 2.0 has actually upgraded its web server facilities, consisting of changing to a new holding service provider, to enhance page load speeds and also decrease downtime. O Que É O Clickfunnels 2.0
• Smaller Page Sizes: ClickFunnels 2.0 has enhanced the dimension of its web pages, lowering the quantity of data that needs to be downloaded and install by individuals, and therefore reducing page load times. O Que É O Clickfunnels 2.0
• Improved Code Optimization: ClickFunnels 2.0 has executed code optimization techniques to guarantee that the platform is providing the most efficient code possible, causing faster lots times.

All of these updates have actually resulted in substantial enhancements in web page tons rates on ClickFunnels 2.0. This is particularly crucial for services that rely upon quick web page tons times to enhance conversion rates and enhance user involvement.

On the whole, ClickFunnels 2.0 has actually made significant enhancements to its facilities and code optimization, resulting in faster web page load rates and also a better user experience. O Que É O Clickfunnels 2.0

• New Pages Builder

ClickFunnels 2.0 features a new Pages Builder, which gives customers with a more structured and also intuitive method to create as well as customize their landing pages as well as funnels. The new Pages Builder includes a drag-and-drop interface, which allows users to easily include as well as prepare page elements such as message, video clips, types, and also photos.

Among the vital functions of the Pages Builder is its ability to produce receptive web pages that immediately adapt to fit the screen dimension of the customer’s tool. This implies that businesses can develop landing pages that look excellent on computer, tablet computers, as well as mobile phones, without the need for added coding or style job.

The Pages Builder also includes a variety of pre-designed design templates, which customers can customize to suit their needs. These templates cover a series of various markets and also marketing objectives, from list building to product launches.

Another crucial attribute of the Pages Builder is its assimilation with other ClickFunnels 2.0 devices, such as the Funnel Builder and also the Automation Builder. This enables individuals to create and also manage their entire advertising and marketing channel from a solitary platform, making it much easier to handle campaigns and track efficiency.

Overall, the Pages Builder in ClickFunnels 2.0 offers companies with a adaptable and effective tool for developing landing pages and also funnels. With its drag-and-drop interface, responsive design capacities, as well as integration with various other ClickFunnels 2.0 tools, the Pages Builder makes it easy for businesses to develop high-converting touchdown web pages that drive sales and involvement. O Que É O Clickfunnels 2.0

• Global Products

ClickFunnels 2.0 offers a Global Products include that allows services to develop and manage their products from a solitary control panel. With Global Products, businesses can quickly develop product variants, established rates, take care of supply, and also track sales efficiency.

Among the key benefits of Global Products is its capability to enhance the product development procedure. Organizations can create a single item, and after that clone it to produce added variations. As an example, a service selling T-shirts can produce an item for a certain design, and then clone it to create variants for different sizes and also colors.

Another crucial attribute of Global Products is its combination with various other ClickFunnels 2.0 tools, such as the Funnel Builder and the Automation Builder. This allows companies to conveniently add their items to their sales funnels and also automate the sales procedure. For example, companies can produce upsell and cross-sell offers based upon the items that customers have actually already bought.

Global Products additionally includes supply management attributes, which allow organizations to set stock levels for their products as well as track sales performance. This helps services to prevent overselling their products and also guarantees that they always have enough stock to satisfy demand.

On the whole, the Global Products feature in ClickFunnels 2.0 offers companies with a effective as well as versatile tool for handling their products. With its ability to improve the item development procedure, integrate with various other ClickFunnels 2.0 tools, as well as take care of inventory as well as sales efficiency, Global Products makes it easier for organizations to offer their items online as well as grow their profits. O Que É O Clickfunnels 2.0

• Customer Center

In the new version, you can develop a customer center where your consumers can access all of their paid material. Whatever will be managed in one location.

The ClickFunnels 2.0 Customer Center is an effective device that assists organizations manage their customer relationships better. It supplies companies with a centralized area to check out and also take care of client information, communicate with customers, and also track consumer communications.

Among the vital functions of the Customer Center is its capability to store and also catch consumer information. When customers communicate with an organization’s sales funnel or internet site, their contact information is automatically recorded as well as stored in the Customer. Services can after that handle this information as well as see, including client name, email address, contact number, as well as acquisition history.

The Customer Center likewise consists of a communication module, which allows organizations to communicate with their clients through email and SMS. Companies can utilize pre-built e-mail templates or produce their own custom-made layouts, and after that send targeted messages to specific consumer sections based upon their behavior and interactions.

One more vital function of the Customer Center is its combination with various other ClickFunnels 2.0 devices, such as the Funnel Builder and also the Automation Builder. This allows services to create targeted marketing projects as well as automate the sales procedure based on customer habits as well as interactions.

In general, the ClickFunnels 2.0 Customer Center gives services with an effective device for handling client connections and expanding their revenue. With its ability to keep as well as record customer information, interact with consumers, and also integrate with various other ClickFunnels 2.0 tools, the Customer Center makes it easier for services to offer their products online as well as construct durable partnerships with their clients. O Que É O Clickfunnels 2.0

• Team Collaboration

ClickFunnels 2.0 Team Collaboration is a function that allows groups to interact on the same sales channel tasks. This attribute is specifically handy for companies that have several staff member working with various parts of the sales channel, such as copywriters, developers, and marketers.

With the Team Collaboration attribute, teams can work together on the exact same sales channel in real-time. Team members can appoint tasks, leave comments, and also supply responses on each other’s job, which assists to improve the operations and also boost the overall top quality of the sales funnel.

Another vital element of the Team Collaboration feature is its ability to control customer permissions. The sales channel proprietor can set certain authorizations for each and every staff member, which determines what they can and also can not access within the sales funnel. This assists to ensure that sensitive information is maintained safe and that team members just have accessibility to the details they need to do their jobs.

The Team Collaboration attribute likewise includes a version history, which permits team members to go back and check out to previous versions of the sales funnel. This is particularly practical when several staff member are making modifications to the same sales funnel, as it makes certain that everyone is working from one of the most updated version.

In general, the Team Collaboration attribute is a beneficial tool for organizations that have numerous staff member working with sales funnel projects. It improves operations, helps to keep information security, and also makes sure that all staff member are working from the very same web page. O Que É O Clickfunnels 2.0

• Visual Automation Builder

It is an effective function of ClickFunnels 2.0 that permits customers to produce custom-made automation operations for their sales funnels. With this function, individuals can develop automated series of events that are activated based on particular actions taken by their leads or customers.

This feature is developed to be easy to use as well as intuitive, enabling individuals to easily develop intricate automation workflows without any coding or technical abilities. Customers can merely drag and also drop different aspects onto the automation canvas and link them with each other to create their wanted series.

Several of the aspects that can be added to the automation workflow consist of causes, activities, as well as conditions. Triggers are events that launch the automation sequence, such as a lead subscribing to a mailing list or buying. Actions are the automatic actions that occur as an outcome of the trigger, such as sending out a follow-up email or adding a bring about a new checklist. Problems are made use of to establish criteria for when specific activities must or need to not be set off.

The Visual Automation Builder also consists of a selection of pre-built automation layouts that users can tailor to fit their certain needs. These layouts cover a wide range of use situations, from easy e-mail follow-up series to a lot more intricate multi-step operations.

In general, the Visual Automation Builder is an effective tool that enables individuals to develop personalized automation workflows that can aid streamline their sales channel and boost their overall marketing initiatives. O Que É O Clickfunnels 2.0

• Page Editor 2.0

Page Editor 2.0 is an effective device available on ClickFunnels 2.0 that allows customers to develop and also tailor their landing pages with ease. It has several brand-new functions and also renovations compared to the previous variation, including:

• A new drag-and-drop interface that permits easy modification of page aspects.
• Advanced styling options that enable individuals to personalize typefaces, colors, as well as various other style components.
• A brand-new receptive modifying setting that makes it easy to create web pages that look fantastic on any device.
• The ability to include videos, pictures, as well as various other media to web pages with just a few clicks.
• Pre-built templates and also styles that users can personalize to suit their demands.
• Real-time sneak peeks of pages as they are being edited, enabling individuals to see specifically just how their web pages will certainly look before they go live.

Overall, the Page Editor 2.0 makes it very easy for users to develop and also modify touchdown web pages swiftly as well as efficiently, assisting them to optimize their sales funnel as well as raise conversions. O Que É O Clickfunnels 2.0

• Sales Funnel Stats

Channel statistics are currently readily available in each and every single node in your funnel building contractor. You’ll have the ability to see the conversion of all your pages based upon various conditions.

It’s really practical when you divided screening, Clickfunnels 2.0 makes it less complicated than ever before to track your outcomes and optimize your web pages for optimum conversions.

With this upgrade, you’ll have all the information you require to make enlightened choices about what’s working and also what isn’t. O Que É O Clickfunnels 2.0

• Shopping Cart Builder

The Shopping Cart Builder is a function offered on ClickFunnels 2.0 that permits individuals to develop completely personalized shopping carts for their items. With this device, individuals can easily develop a sales channel that includes a purchasing cart, order kind, and also check out web page done in one smooth procedure.

The Shopping Cart Builder has a number of functions that make it a powerful tool for on-line sales, consisting of:

• Customizable order types that permit users to collect all the details they require from consumers, including shipping as well as invoicing details, item options, as well as much more.
• Multiple repayment choices, consisting of bank card, PayPal, and Stripe.
• Automatic tax estimations and shipping calculations based upon the user’s place.
• Customizable verification as well as thank you pages that can be tailored to suit the individual’s branding and messaging.
• Integration with prominent email advertising and CRM tools, including MailChimp, AWeber, and also Infusionsoft.
• The capability to supply upsells and also downsells throughout the check out procedure to increase income.

In general, the Shopping Cart Builder is a powerful device for customers seeking to offer items online. It makes it simple to create a personalized and smooth check out procedure that can aid increase sales and also income. O Que É O Clickfunnels 2.0

• Email Builder

The Email Builder is an attribute available on ClickFunnels 2.0 that allows users to develop and send out professional-looking e-mail projects to their customers. With this tool, customers can produce customized email templates and also automate their e-mail campaigns to reach their customers at the right time.

The Email Builder has numerous attributes that make it an effective tool for email advertising, consisting of:

• Customizable email layouts that can be developed to match the individual’s branding as well as messaging. O Que É O Clickfunnels 2.0
• The capability to automate email campaigns based on triggers such as signups, acquisitions, or various other individual habits. O Que É O Clickfunnels 2.0
• Segmentation tools that enable individuals to target particular groups of subscribers with personalized web content. O Que É O Clickfunnels 2.0
• A drag-and-drop editor that makes it simple to develop professional-looking emails with no coding skills. O Que É O Clickfunnels 2.0
• Integration with popular email advertising tools such as MailChimp, AWeber, and ActiveCampaign. O Que É O Clickfunnels 2.0
• Detailed analytics as well as reporting that permit individuals to track the efficiency of their e-mail projects as well as make data-driven decisions.

On the whole, the Email Builder is a powerful device for customers looking to develop as well as automate their e-mail campaigns. It makes it simple to produce professional-looking e-mails and automate the procedure of getting to subscribers, permitting users to focus on growing their company. O Que É O Clickfunnels 2.0

• CRM (Customer Relationship Management)

ClickFunnels 2.0 has its very own integrated CRM system called Actionetics. Actionetics is an effective tool that permits individuals to manage their leads and also clients straight within ClickFunnels, without the demand for a third-party CRM system.

A few of the functions of Actionetics include:

• Contact profiles: Actionetics allows users to create in-depth profiles for each and every of their leads and also consumers, that includes their call details, acquisition background, and other relevant information. O Que É O Clickfunnels 2.0
• Email marketing: Actionetics includes an email marketing automation tool that enables individuals to send out as well as create targeted email projects to their calls based on their behavior as well as various other criteria. O Que É O Clickfunnels 2.0
• SMS advertising: Users can also send text straight to their get in touches with making use of Actionetics. O Que É O Clickfunnels 2.0
• Follow-up funnels: Actionetics allows users to create automated follow-up sequences that send out targeted messages to leads and customers based on their habits. O Que É O Clickfunnels 2.0
• Lead scoring: Actionetics consists of a lead scoring system that assists customers identify their most involved leads and also prioritize their outreach initiatives.

Overall, Actionetics is a powerful device that allows ClickFunnels customers to manage their leads and consumers better and also improve their total sales as well as marketing efficiency. O Que É O Clickfunnels 2.0

• Analytics Dashboard

ClickFunnels 2.0 supplies an effective Analytics Dashboard that permits you to track as well as examine your channel’s performance in real-time. With the Analytics Dashboard, you can see a malfunction of your traffic sources, conversion rates, and also revenue created by each step of your channel.

The Analytics Dashboard provides you with the understandings you require to make data-driven choices and also optimize your funnel for maximum efficiency. You can also set up customized monitoring and goal metrics to track particular activities and also conversions that are essential to your service.

Whether you’re a beginner or a seasoned marketing professional, ClickFunnels 2.0 Analytics Dashboard gives you with the data as well as understandings you need to grow your business as well as take it to the following degree. O Que É O Clickfunnels 2.0

• Online Course Builder and also Membership Sites

ClickFunnels 2.0 enables you to develop as well as market training courses and also subscriptions straight from your funnel. This function makes it very easy for you to produce an on-line training course or subscription site and start offering it to your target market.

With the Online Course Builder, you can produce video lessons, tests, as well as other course materials easily. You can also add drip material and also timetable when your trainees will receive each lesson, guaranteeing that they advance with the training course at the right speed.

The Membership Sites feature enables you to produce a secure location where your members can access your content, consisting of training courses, video clips, and also various other unique products. You can establish different membership levels, control access to material, and automate reoccuring repayments.

By utilizing ClickFunnels 2.0 Online Course Builder and also Membership Sites, you can monetize your know-how and also develop a persisting earnings stream from your expertise. It’s a powerful tool for business owners, instructors, and instructors that want to share their proficiency with the world and construct a growing online business O Que É O Clickfunnels 2.0

Conclusion

ClickFunnels 2.0 is an all-in-one marketing platform that offers a wide range of effective devices to aid services produce, enhance, and automate their sales funnels. With functions like the Funnel Builder, Page Editor 2.0, Visual Automation Builder, and also CRM system, ClickFunnels 2.0 offers users with every little thing they require to develop high-converting sales funnels and also handle their leads as well as consumers more effectively.

If you’re searching for a simple and also detailed system to take your online organization to the following level, then ClickFunnels 2.0 is definitely worth taking into consideration. With its 14-day free trial, you can try it out risk-free and also see on your own exactly how it can benefit your business.

So, why not offer ClickFunnels 2.0 a try today and also see just how it can assist you expand your company? Enroll in the totally free test and begin creating high-converting sales funnels today! O Que É O Clickfunnels 2.0